Hoan Kiem Pedestrian Street, Hanoi — 12–14 December 2025. Digimap made its debut at Techfest Vietnam as an exhibitor — and did so in a concrete way: the team deployed the digital map for the entire event venue before the first visitor arrived, then ran an interactive booth in Zone II throughout the three days.
Techfest Vietnam — the country's main startup and tech gathering
Techfest Vietnam is the national innovation and startup forum, organized annually by the Ministry of Science and Technology. It brings together startups, investors, technology companies, and ecosystem builders from across Vietnam and internationally. Techfest remains the most significant connection point between Vietnam's innovation community and the investment world.
With the 2025 edition held along Hoan Kiem Pedestrian Street — one of the highest-traffic outdoor venues in Hanoi — guiding thousands of visitors across a sprawling multi-zone layout became a practical challenge from day one.
How Digimap showed up at Techfest 2025
For attendees
Digimap built and deployed a digital map covering the full Techfest 2025 venue. Visitors could look up zones, exhibitor locations, and scheduled activities directly on their phones — no app download required. The map reflected the actual layout and was updated as the event progressed.
At the Digimap booth in Zone II, an interactive mini-game called "Hit the Destination" had attendees navigate the venue using the platform itself. Participants explored real product features while competing for prizes — a working demo, not a slide deck.
For organizers and exhibitors
Digimap's goes beyond static floor plans. Organizers can update booth positions, add service points, or adjust session schedules in real time — changes reach attendees immediately without reprinting signage. This reduces pressure on on-site support staff and lets visitors navigate with current information.
Why large-scale events need digital venue maps
An event like Techfest can span hundreds of booths and thousands of daily visitors across multiple zones. Static signage cannot keep pace: a zone relocated, a stage added, or a session time changed can cause widespread confusion when the only update mechanism is a printed handout.
A digital map addresses three specific problems: visitors self-navigate without needing to ask staff; organizers push live updates instantly so information reaches attendees before confusion sets in; and movement data reveals which zones draw the most traffic — useful intelligence for planning the next edition.
A first appearance with a clear signal